Dhwani Parekh.
Product designer crafting considered digital products.
I blend UX research, systems thinking, and AI-enhanced design to create thoughtful digital products that feel quiet, useful, and a little surprising.
- Product Design
- AI Products
- UX Research
- Systems Thinking
Designed products across education, healthcare, nutrition, and e-commerce.
Selected product work.
A nutrition app. An AI tool for parent-teacher conversations. A skincare brand's entire site structure. Different projects, but the real work was always the same: figuring out where people get stuck and why.
MyPlate: redesigning healthy eating habits.
Logging a meal felt like homework, so people quit. A friction-first redesign that makes nutrition tracking simpler, more personal, and easier to act on.
from 74.5
entry point immediately
redesigned screen
Tandem: keeping parents and teachers in sync.
Parents and teachers meet ~40 minutes a year. Tandem is an AI copilot that turns classroom observations into messages parents understand, without ever diagnosing.
per family, a year
juggles at once
touchpoints
CeraVe: clearer paths through a large skincare ecosystem.
Users couldn't find the very tool built to help them. I rebuilt CeraVe's structure so the right guidance surfaces first.
information
≥70% success
identified
A bit more about me.
I started as a fine artist before moving into product design. The medium changed, but the instinct didn't: simplify until only what matters remains.
Hi, I'm Dhwani.
After more than a decade of storytelling through painting, I found a new outlet in digital design, using research, strategy, and visual storytelling to turn messy problems into intuitive, human-centered experiences.
Today I work across research, interaction design, information architecture, and AI-assisted product design, especially on products where complexity needs to feel simple.